Edit product content and variant media

Use the seven Edit Product Data tabs, understand their shared scope, and distinguish content from actual prices and discounts.

Use Products → Edit Product Data to maintain reusable information for a product. Supported page components can use this information across experiences, so this is different from editing one paragraph on one landing page.

Open and save product data

1. Find the product

   Open Products in the correct shop, search for the product, and open Edit Product Data.

2. Choose the relevant tab

   Use the tabs below to edit the information you need. Keep the real product, variant, and subscription setup in your commerce platform.

3. Save Changes

   Select Save Changes at the bottom of the drawer. Cancel leaves without saving those form changes. A separate media-selection dialog may also need confirmation before the overall product save.

4. Check a page that uses it

   Open a relevant page and confirm the component reads the updated product data. Static text written directly into a section is not automatically replaced by a product-data update.

What each tab does

Tab	What you can maintain
Variants	Swatch presentation for existing options and linked-product options supported by the purchasing component. This does not create Shopify variants.
Benefits	Reusable benefit text and icons.
Details	Supporting product information and accordion questions/answers. Custom URL can override the default product-page navigation used by compatible components.
Reviews	Curated review content and related presentation information. This is separate from a live Okendo, Yotpo, or other provider widget. Only use real, approved review material.
Offers	Promotional content such as a title, description, badge, button text, and link. This is not the main Offers area and does not create a checkout discount.
Cross-Sell	Related product selections for components that use that product information. This does not add a configurable upsell to every cart.
Variant Media	The media selection and order for each variant.

Set media for a variant

Open Variant Media, choose the variant, and select its images/videos from the available product media, shop assets, or supported URL input. Reorder the selected media to put the most useful view first, confirm the selection, and save the product.

Always include main variant image keeps the variant’s main image first even when custom media is selected. When it is off, the custom selection controls that variant’s media. Test by changing the actual product option on a page that uses variant media.

Use Sync Product deliberately

Sync Product starts a separate process to retrieve product content. It is not the same as Save Changes, and starting it does not mean every field has already refreshed. Review the result before using it in a campaign, especially approved benefits and claims.

If the problem is a missing Shopify product, price, or selling plan, first check its catalogue availability and source configuration. Do not assume the content-sync button fixes every commerce connection problem.

Choose the correct scope

For a one-page campaign headline, edit that page. For reusable product information, edit Product Data. For an offer’s qualification, use Offers. For a shared layout change, review the editing-scope guide before saving.

Related guides

• Products and variants
• Catalogue visibility
• Review providers
• Buy Box setup